Scope of the report -Contains information on five key categories: potato chips, popcorn, nuts & seeds, processed snacks and other snacks. -Provides market value, volume, expenditure and consumption data by market, segment and subsegment. -Includes company and brand share data by category, as well as distribution channel data. -Contains market value segmentation by demographic and socioeconomic group.
Report Highlights The market for savory snacks in Singapore increased significantly between 1998-2003, growing at an average annual rate of 6.7%.
The leading company in the market in 2003 was Pacific World. The second-largest player was PepsiCo, Inc., with Wise Foods in third place. Key reasons to buy
-Discover the major quantitative trends affecting savory snacks markets. -Understand consumers' consumption and expenditure patterns. -Understand the future direction of the market with reliable historical data and full five year forecasting.
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