The Classic Book That Started an Industry This book is the result of a multi-year study of schools that fulfilled two criteria - The school had to produce great black belts and the owner had to be earning at least $100,000 per year from the school. That's the best of both worlds and that's what this book teaches - How to Achieve Success Without Selling Out. In this special 3rd edition, you'll learn: Earn over $100,000 per year as a martial arts instructor How to enroll 80% of the people coming into your school How to get your students ASKING you to upgrade their program Generate 40 ? 50 phone calls per month Create a highly motivated team of instructors within ONE WEEK How to structure exams How to market your school How to become a star in your town How to schedule classes How to open with 125 students within six weeks How to structure tuition programs How to explain your program How to avoid the common errors most "dungeon dojos" make How to live the American dream of making a good living doing what you love! How to help more people benefit from the martial arts How to layout your school This book is the result of my personal quest to create a martial arts school that was as strong at the bank as it was in the ring. The strategies, tools, and tactics in this book worked for me and thousands of other school owners. Author bio: John Graden Founder - The Martial Arts Teachers' Association Founder - NAPMA Founder - The American Council on Martial Arts (ACMA) Founder - Martial Arts Professional magazine Author- How to Open and Operate a Successful Martial Arts School Co-author - The ACMA Instructors Certification Manual Co-author - The Ultimate Martial Arts Q&A Book Reviews: Source: Nick Cokinos, EFC Founder Review: Many school owners would benefit from John Graden's work -- In a profile of John Graden in the Wall Street Journal Source: Larry Doke, IFC Funding. No one else has had the impact of John Graden and his work. Read his books. Source: John Van Clief, Nackford Karate Review: This has made a night and day difference in our ten-year old school. Thank you!
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